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Digital Campaign Specialist;JOB SUMMARY The Digital Campaign Specialist is responsible for the development and operational execution of all third party digital campaigns for Beasley Tampa. The position will use analytical tools to determine the best plan of action for potential clients in the pre-sale process. Once a product has been sold, the Digital Campaign Specialist will conduct the setup, monitoring, and execution of all third party digital campaigns. This includes, but is not limited to, Google Paid Search ads, Display ads, Facebook/Instagram ads, Pre-roll video ads, etc. The Digital Campaign Specialist will also set up the tagging for all of these campaigns to optimize for ROI and to efficiently track any goal conversions the client would like implemented. The Digital Campaign Specialist must be able to identify any optimizations and provide recommendations on future actions based on past campaign performances.

MAJOR DUTIES AND RESPONSIBILITIES

  • Assisting in proposal development by using different platforms to identify potential traffic and successful strategies.
  • Create keyword lists, ad copy, ad extensions and ad groups based on the goals and needs of the client once a campaign has been sold.
  • Identify best targeting options on a client to client basis to increase chances of campaign success.
  • Aid in set up and execution of sold campaigns in conjunction with Digital Sales Manager, Sales Staff and Digital team.
  • Manage campaigns on a daily basis to ensure correct budget pacing and optimization of performance.
  • Set up and execute Google Paid Search, Display, Retargeting, Pre-roll video, and Facebook/Instagram campaigns
  • Set daily budgets and CPC caps on all campaigns to ensure effective spending of client budget
  • Execute, Optimize, and provide reporting for all third party digital campaigns.
  • Analyze Google Analytics metrics on a daily basis for campaign optimizations
  • Correctly tag all new and existing campaigns for Google Analytics
  • Establish goal conversions, goal values, and proper ROI metrics, along with implementing in Google Analytics to measure these agreed upon metrics.
  • Set up multi-channel attribution funnels to establish the client value of each individually running campaign

    REQUIRED QUALIFICATIONS

  • Proficiency in the following digital advertising products:
  • Display, video, Analytics, PPC, SEO, email, social media advertising, lead generation and mobile.
  • Must be organized with the ability to handle multiple projects simultaneously, prioritize and complete specifics tasks on time.
  • Extensive knowledge of digital processes, digital platforms, pricing models, channels of distribution, and technology trends
  • Google Analytics and Google Adwords Certified
  • Google Tag Manager
  • Experience creating keyword lists, ad groups, and ad copy
  • Must have prior knowledge with setting up goal conversions, multi-channel attribution funnels, and correctly tagging all aspects of digital campaigns

    EDUCATION Bachelor's degree in marketing or related field, or equivalent combination of education and work experience.

    RELATED WORK EXPERIENCE A minimum of 2 years of digital marketing experience setting up Google, Facebook/Instagram campaigns from scratch based on client needs and expectations. Minimum of 2 years working with Google Analytics and setting up goals and tagging all digital media campaigns to ensure correct tracking of campaigns. Proven history of digital media campaign success and ability to optimize campaigns to increase client revenue, along with providing reasoning to grow digital accounts and increase digital media spends.

    LAST DATE FOR CONSIDERATION: Open until filled Candidates interested in discussing this position should contact the following party. Send cover letter and resume to: ali.ahmed@bbgi.com ; carly.lloyd@bbgi.com Attn: Ali Ahmed, Digital Sales Manager & Carly Lloyd, Sr. Client Services Manager Please include Desired Salary Range when applying.

    Beasley Media Group, LLC is an Equal Opportunity Employer

    (04-19-19)

  • Send materials to: ali.ahmed@bbgi.com
    Beasley Media Group
    9721 Executive Center Dr N ste
    St. Petersburg, FL 33702

    $IPJ$

    South (Format: Various) ** E-mail Only **

    Chief Engineer

    Chief Engineer for Tulsa, Ok based cluster consisting of 5 FM (1 HD), 3 AM and 2 translators.

    Duties and Responsibilities:

    - Troubleshoots and repairs daily routine and emergency problems with broadcast equipment and transmissions. - Installs complex broadcast systems and equipment according to specifications and standards when needed, including Audio over IP systems and automation systems like Nexgen. - Performs regularly scheduled preventive technical maintenance in broadcast studios and at transmitter sites.

    Preferred candidates will have:

    - Associate's degree or higher in electronics, broadcast technology or related course of study. - At least 5-7 years of experience maintaining and installing broadcast equipment or other multimedia computer based systems. - field experience with transmitter sites

    Requirements and General Skills:

    - Ability to multi-task and shift priorities. - Must be able to work all shifts required in a 24/7 operation in a high-pressure environment. - Strong communication skills. - Strong organizational skills and attention to details. - Positive attitude and strong work ethic.

    Technical Skills:

    Experience with the following:

    - Digital routers and audio recorders. - AOIP systems - Nexgen automation system - Broadcast consoles. - Satellite receivers. - Strong IT and networking skills. - RF based transmission equipment.

    About Stephens Media Group: Stephens Media Group is a fast-growing company that believe strongly in local radio. The home office is located in Tulsa, Ok with additional clusters in Rochester, NY, Watertown, NY, Yakima, Washington, Tri-Cities, Washington and Ardmore Oklahoma. 40+ radio stations all locally programmed and committed to serving their local markets. In 2019 we are moving into a newly-expanded 24,000 square foot facility with all new studios and infrastructure. Benefits include paid vacation, flexible schedule, health/dental/vision insurance plans and paid holidays. Salary commensurate with experience. Tulsa enjoys very affordable housing, lower than average cost of living is in the top 100 best places to live as cited by U.S. News and World Report.

    EOE

    (04-19-19)

    Send materials to: Human Resources
    Stephens Media Group
    2448 E 81st Ste 5700
    Tulsa, OK 74137

    South (Format: Various) ** No Calls **

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    Digital Marketing Coordinator

    Overview of role: The Digital Marketing Coordinator is responsible for supporting all pre-sales efforts by working to supply local sellers with all material and research to support them in setting up client meetings and growing their sales pipelines. This includes developing lead generation and sales materials so that sellers can do educated outreach to secure meetings. This position will develop strategies and build sales materials to effectively position the company's offerings.

    Responsibilities:

    • Work with lead generation platforms to strategize new leads and disseminate to markets
    • Develop proposals and presentations for AE's and Digital Sales Managers
    • Ensure pipeline in Efficio (CRM) platform is accurate for markets
    • Do weekly/bi-weekly meetings with market to discuss upcoming opportunities and review deals running
    • Enter all orders into internal orders system and Marketron order system
    • When deal closes, seamlessly transition to AdOps Coordinator
    • Assist in developing client final recap and renewal opportunities
    Qualifications:
    • 3+ years of work experience in account management/sales support
    • Sales focused and must have direct experience in the digital media space
    • Outstanding organizational skills, attention to detail and the ability to manage multiple tasks in a fast-paced environment
    • Excellent verbal and written communication skills
    • Proficient in Microsoft Office, Excel, PowerPoint, Word, Outlook
    • IAB Certification or related certifications preferred.

    LAST DATE FOR CONSIDERATION: Open until filled Send cover letter and resume to: digitaljobs@bbgi.com Attn: Ali Ahmed, Digital Sales Manager, Beasley Media Group - Tampa

    Beasley Media Group, LLC. is an Equal Opportunity Employer.

    (04-16-19)

    Send materials to: digitaljobs@bbgi.com
    Beasley Media Group
    9721 Executive Center Dr N
    St. Pete, FL 33702

    South (Format: Various) ** E-mail Only **

    Network Administrator

    NETWORK ADMINISTRATOR - Knoxville, TN - WJXB/WIMZ/WDKW Radio

    Midwest Communications, Knoxville TN location is looking for a Network Administrator for our Knoxville, TN radio stations who will provide technical administration & maintenance support for PC's, servers, local and/or wide area networks. The responsibilities of the position include: administer, configure & support of Windows 2008/2012/2016 servers, active directory, DHCP, DNS servers, Windows 7/8/10 OS, Google Apps for Business, Hyper-V 2012, Clustered Microsoft Solutions, SAN's, Wide Orbit Radio Station Automation and traffic software; installation of PC hardware, server hardware and peripherals; loads programs and prepares systems and network for users; configure network switches; configure CISCO routers; administer firewalls & Antivirus software; desktop management; manage user accounts, permissions and provide desktop support for end users; recommend new network architectures to improve performance, storage and reliability.

    We offer a very competitive salary and a full benefits package. A valid driver's license and a good driving record are requirements for this position.

    If this position sounds right for you, send your cover letter and resume TODAY to Director of Information Systems, Tyson Hinsdill at itjob@mwcradio.com; mail to Tyson's attention at 557 Scott Street, Wausau, WI, 54403, or fax to Tyson's attention at 715-848-3158.

    Midwest Communications, a collective of 75 radio stations in an eight state area, is an equal opportunity employer by choice.

    EOE

    (04-08-19)

    Send materials to: Tyson Hinsdill, Director of Information Systems
    WJXB-WIMZ-WDKW
    1100 Sharps Ridge Memorial Par
    Knoxville, TN 37917

    South (Format: Various) ** No Calls **

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    Digital/Advertising Sales Position

    Radio/Digital Advertising Sales Position - WJXB/WIMZ/WDKW Radio

    MWC Media/Knoxville is looking for a highly competitive account manager to join our top-flight sales team. Discipline, natural sales talent and a drive to be the best are required.

    Candidates should have a minimum of two years of outside sales experience. Radio and/or digital media sales a plus. The successful candidate will be a self-starter, motivated by personal and sales team goals, as well as company objectives. The ideal candidate will have a proven track record for prospecting and developing new business.

    Join the MWC Media/Knoxville sales/marketing team and benefit from the best training in the business, a generous compensation plan, a full benefits package along with the many benefits of being part of a family owned company with a keen sense of customer focus. A valid driver's license and a good driving record are required for this position.

    Knoxville, nestled in the foothills of the Great Smoky Mountains offers awesome natural beauty, affordable living, museums, great restaurants, theatres, quality healthcare, the University of Tennessee and so much more.

    Come join a GREAT team in an AWESOME Company; contact Director of Sales, Michael Brody at michael.brody@mwcradio.com; fax to Michael's attention at 865-525-2000 or mail to Michael's attention at Midwest Communications, 1100 Sharps Ridge Memorial Park Drive, Knoxville, TN 37917.

    MWCMedia/Knoxville is proud to be an Equal Opportunity Employer by choice.

    (04-08-19)

    Send materials to: Michael Brody, Director of Sales
    WDKW-WIMZ-WJXB
    1100 Sharps Ridge Memorial Par
    Knoxville, TN 37917

    South (Format: Various) ** No Calls **

    Program Director WHFS

    Description: Beasley Media Group Tampa Bay is looking for a Program Director that also possesses strong Digital Skills. We're seeking a great team leader that can not only create great content across many platforms but also Program and grow audience on Business Talk 1010am. The perfect candidate understands how to program a unique talk product that balances brokered programming with compelling local and national content. This is not a job for beginners. Only qualified applicants meeting all criteria will be considered.

    Qualifications

    • At least THREE (3) years of proven success as a Program Director in Talk Format
    • Understanding and experience of PPM methodology;
    • Full understanding of PPM Best Practice as it applies to talk format
    • Proficient with Wide Orbit, Vox-Pro, WordPress social networking platforms, interviewing, and LIVE broadcasts.
    • Strong Digital and Social Media Skills are a must
    • Strong Commercial Production skills are a requirement
    • Strong communication skills
    • Must know how to truly be client centric
    Last Date for consideration: Until position filled.

    Qualified candidates send your materials to: Travis Daily Operations Manager / Beasley Media Group, LLC. Tampa 9721 Executive Center Drive N. Suite 200 St. Petersburg, FL 33702 Travis.daily@bbgi.com

    Beasley Media Group, LLC. Is an Equal Opportunity Employer.

    (03-26-19)

    Send materials to: travis.daily@bbgi.com
    Beasley Media Group
    9721 Executive Center Dr N ste
    St. Petersberg, FL 33702

    South (Format: Talk) ** E-mail Only **

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    Account Executive

    Broomfield Broadcasting is searching for an energetic account executive to sell advertising for our radio stations in Greenwood, SC.

    If you have a proven track record with at least two years of sales experience, preferably media sales and marketing, we are looking for you! The successful candidate will be a motivated person who exudes confidence and excitement -- in person and over the phone. We want someone who understands the need to always be on time, be persistent and follow up in order to be successful.

    Responsibilities include helping to develop new sales promotions, making sales presentations (written and verbal), and writing/recording ad copy. We have two radio stations and this position will sell ads for both stations. A strong attention to detail is a must.

    This position involves making cold calls, but you will start making money right away with an established customer list containing current and recent advertisers, as well as prospects. We want someone who has demonstrated the ability to overcome obstacles and recognize when they need to change direction or think outside the box in order to win business.

    Greenwood is a small community with big opportunities! We have superb golf courses, a 22-mile long lake and a vibrant night life. Must have valid driver's license and reliable transportation.

    Broomfield Broadcasting is an Equal Opportunity Employer.

    (03-22-19)

    Send materials to: sunny@sunny103-5.com
    Broomfield Broadcasting
    210 Montague Ave
    Greenwood, SC 29649

    South (Format: AC) ** E-mail Only **

    Sales Assistant

    Description: Beasley Media Group Tampa is currently seeking a professional and detail-oriented individual who can multi-task well in a fast paced environment. The ideal candidate will have exceptional organizational and computer skills in order to support our General Sales Managers and Account Executives. The right candidate is a team player who can take initiative with excellent written and verbal communication skills. They are expected to bring a positive attitude to the work place and be cheerful, cooperative and productive as they perform a variety of duties.

    Responsibilities/Qualifications:

    • Creating sales presentations by compiling data, developing presentation formats and materials, creating and/or maintaining one-sheets, and media kits
    • Assisting Account Executives with the preparation and emailing of proposals
    • Maintaining account lists, client database and sales contract book
    • Customer service duties including, but not limited to, obtaining local invoices for clients/agencies as needed, interacting closely with the Traffic Department to ensure smooth execution of sales orders, and tracking down missing copy and instructions
    • Performing general administrative duties such as filing, faxing and copying; providing back up to Traffic and providing phone coverage for station as needed
    • Working as a team with other departments and individuals
    • Proficient in Microsoft Office (i.e. Word, Excel, Outlook, Power Point) as well as Adobe Photoshop with the following skills: data entry, reporting, graphic design and internet research
    • Willing to learn industry programs such as Tapscan, Marketron, Efficio and others as necessary
    • Capable of prioritizing tasks and meeting strict deadlines
    • A professional and proven team player with customer focus
    Last Date for consideration: Until position filled.

    Candidates interested in discussing this position should contact the following party. Send cover letter and resume to: jay.mulligan@bbgi.com; Attn: Jay Mulligan, Director of Sales, Beasley Media Group - Tampa

    Beasley Media Group, LLC is an Equal Opportunity Employer

    (02-26-19)

    Send materials to: jay.mulligan
    Beasley Media Group
    9721 Executive Center Dr N
    St. Petersberg, FL 33702

    South (Format: Various) ** No Calls **

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    Quick Snaps
    Westwood One: Congratulations to Lon Helton, host of Westwood One's Country Countdown USA and publisher of Country Aircheck, who was honored for his impact on Country music with the Bob Kingsley Living Legend Award during an event held last night, Wednesday, April 10th, at the Grand Ole Opry in Nashville. L-R: Bob Kingsley, Trisha Yearwood, Lon Helton, Sally Williams and Garth Brooks.

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